This session brings together two leading voices shaping North America’s economic future: Altagracia Gómez, Coordinator of the Advisory Council for Regional Economic Development and Business Relocation at the Government of Mexico, and Blanca Treviño, President and CEO of Softtek.

Together, they will explore how business relocation, digital transformation, and regional integration are redefining competitiveness in Mexico and across North America. From government strategies to private-sector innovation, the conversation will shed light on the opportunities and challenges of building a more connected, resilient, and forward-looking regional economy.